There
are three key stages in a successful Video
Production; these are Pre-Production, the production itself and
Post-Production.
Stage1. Pre-Production
The
first stage of a successful production is planning. It is important
to plan thoroughly by identifying clearly your Production aims,
style, key messages and target audience. This planning stage is
a two way process between what you tell us about your market and
aims and what we can suggest to you in order to formulate effective
and creative video treatments.
At all stages 3rd eye are in dialogue with our clients and our client's
market or key aims. This exchange of information and ideas combined
with our Production experience enable us to tightly integrate the
Production from the start.
Effective
and entertaining Professional video speaks volumes about you, your
organisation or your Company. A well-planned, well-researched Production
delivering your key messages with the right image and style for
you is the goal of this stage. Pre-production planning is thus vital
to ensure your Production hits its target audience with maximum
force and impact. Once we have discussed the project and done the
research the final step is a treatment or storyboard made and presented
for client approval.
Stage2. Production
We
have the means to produce stunning video and DVD. Working with a
range of professional formats from broadcast standard kit to the
sony dvcam range. 3rd eye use experienced crew to produce crisp,
clean and creative video with superb content, and technical quality.
We can produce for Broadcast, Corporate clients and duplicate /
encode peices for bulk vhs / dvd distribution and indeed for many
formats or delivery systems in-between.
Our
Production department is tightly integrated with post-production
to ensure we retain throughout the pristine picture and audio quality.
Digital integration at 3rd eye not only ensures high-end production
values, but we reduce production costs too. This gives you quality
video at competitive prices.
Stage3. Post-Production
Our
post-production facilities offer choices in both on & off line non-linear
editing. Non-linear editing means that each and every aspect pf
your Production from video scenes, audio, images, text, or graphics
can be mixed, cropped, merged, changed or deleted as you wish, there
and then.
Non-linear editing enables both faster and considerably more creative
video. Our digital editing systems offer unlimited creative possibilities:
special effects too: indeed everything that is necessary in order
to produce stunning video productions. The second stage of post-production
is the completion of a 'rough edit' for the client to see and discuss
any changes. With digital non-linear editing changes to the piece
can be done there and then with the client. Clients can then view
the edit and take the chance to fine-tune the style, key messages
and impact of the production: post production allows us to add,
delete, polish off and mix all our source material creatively into
a final or 'master' edit. When we have client approval this final
cut can then be recorded to the format or media of your choice such
as video, cd, dvd or even video for the web. 3rd eye broadcast can
supply bulk-run copies in designed and printed sleeves and also
archive your edit for future reference.
The production process is particularly important if you are planning a documentary production.
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